Wolf Home Products featured on HGTV’s Property Brothers - Buying & Selling

Posted Date: 
Thursday, October 5, 2017

Style, design, and value made Wolf a great fit for Property Brothers Nashville project

(YORK, Pa) – Property Brothers - Buying & Selling, HGTV’s top rated home improvement program, has a history of selecting products based on versatility, style, and value.

It was those elements that brought Wolf Home Products to the attention of the show’s producers, and Wolf’s leading-edge logistics and responsiveness that brought a delivery of Wolf Classic cabinets to the site of the shoot two weeks later. The episode aired on Wednesday, October 4.

Property Brothers, which features the real estate/remodeling team of Jonathan and Drew Scott, averages more than 1.5 million viewers each new episode, and draws 10 million viewers each season. The program airs in 120 countries around the world.

The road to this placement opportunity began in May, when the producers of Property Brothers contacted Wolf with an offer to include Wolf’s Classic cabinet line in an upcoming Nashville remodeling project. After discussion with the show’s producers, Wolf agreed to participate, and started immediate conversations with HGTV designers to select cabinets to suit the project’s needs.

The producers of the show needed cabinets delivered to their Nashville shoot within two weeks to meet their production deadline. With Wolf’s extensive cabinet offerings and in-stock availability, they were able to successfully supply Wolf Classic cabinets which met both HGTV’s style and lead time. 

“The remodeling project included a kitchen and dining room area that used the Dartmouth collection of Wolf Classic cabinets,” says Jim Groff, Wolf’s Chief Marketing Officer. “With the help of Wolf’s design, marketing, manufacturing, and logistics teams, we were able to provide exactly what HGTV wanted, and deliver cabinets to Nashville ahead of schedule.”

The HGTV team was extremely pleased with the results. “Wolf not only stepped in and helped keep our episode on time and on budget, but they worked with us creatively to adapt their products to our ideal kitchen design,” said Victoria Tonelli, Senior Art Director for Property Brothers – Buying & Selling. “From the design process to their record fast delivery time, the entire process was seamless.”

HGTV.com and thescottbrothers.com will feature the full Property Brothers – Buying & Selling episode (#506) as well as comments from the hosts about the various steps of the remodeling project.

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Wolf Home Products supplies kitchen and bath, outdoor living and building products using its innovative business model. With more than 170 years of experience and a vast inventory of high-quality products, Wolf strives to accurately deliver orders in a fraction of the time to ensure unparalleled satisfaction and value. For more information, go to wolfhomeproducts.com. 

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